Alexander Durchev, the executive director of All Channels Communication Group is the new chairman of the Bulgarian Association of PR Agencies (BAPRA). During the annual general meeting of the association Durchev accepted the post from Maxim Behar, the manager of M3 Communication Group. Nikolai Nedelchev, manager of Publicis Marc Group, was nominated for vice-chairman and elected for next chairman of BAPRA.
“Thank you for the recognition and for the responsibility, which this position gives to me. My aim will be to maintain the engaged approach of the association and to develop it further. I believe that we need to be proactive and communicative and to stand up against the challenges around us. In such a manner we will manage to strengthen the positions of the Bulgarian PR both in Bulgaria and abroad.” states Alexander Durchev.
In his capacity of chairman of BAPRA, Alexander Durchev participated in a discussion during the 7th international meeting of the Bulgarian media in Hague. The topic of the discussion was: “The cause – news or PR? The social campaigns of the business in the media”. It introduced the challenges and possibilities, which the communication specialists and the media in Bulgaria are facing. The participants in the discussion were: Georgi Lozanov (CEM), Todor Burgudjiev (ECOPAK) and Krasimira Velichkova (Bulgarian donation forum).