GLOBUL received the ‘Friend of the Children’ title for its special contribution to the development of philanthropy in Bulgaria in 2013. The prestigious honor was awarded by UNICEF Bulgaria for the operator’s support for the Mobile Benefactor campaign. As a socially responsible company, GLOBUL supported the UNICEF initiative aiming to facilitate the provison of quality health care, education, safe family environment and happy childhood for all Bulgarian children.
The award ceremony was held after the gala concert Mission: Every Child, which took place on 23 November in the National Opera and Ballet and gathered some of the most famous Bulgarian pop stars. The award was received by GLOBUL Corporate Affairs Director Mr. Yassen Guev.
The Mobile Benefactor campaign allows mobile users to easily support UNICEF causes. Both users of subscription plans and prepaid clients can make one-time or monthly donations of BGN 2 or 5 by sending SMS to short number 1021. The amount of the monthly donation will be added to the donor’s mobile phone bill. Everyone who wants to join the cause may submit for a monthly donation only once, regardless of the selected amount. Donors may terminate their monthly subscription at any time by sending a text message containing STOP to the number 1021. Each donor can make unlimited number of one-off donations.
The benefactor program is aimed at supporting philanthropy and making it available to more people in Bulgaria. The funds raised through the campaign will be used in the UNICEF program Family for Every Child, and for the opening of Centers for Maternal and Child Health in the country. More information about the campaign is available at www.unicef.bg.
The partnership between GLOBUL and UNICEF dates back to 2009, when the operator provided for free the short number 1021, and in July this year supported the Mobile Benefactor campaign.